My friend and co-worker Brian has an interesting side hustle. He prowls the sidelines of NFL games as “Who Dey” – the mascot for the Cincinnati Bengals.
He’s been “dressing up as a fake tiger” (his words, not mine) for more than 20 years — he’s getting a bit long in the fang for the mascot game. This feat is quite impressive when you consider how much of a physical workout it is. (Brian said on warmer game days, he’ll sweat off 10 pounds or more.)
And it’s even more impressive when you consider the fact that the Bengals were… let me put this politely… not good for much of his tenure. It can’t be much fun trying to fire up a sparse crowd — many of whom were probably rooting for the opposing team — during a 2-14 season.
I’m glad the Tiger tables have turned. If things go the Bengals way this Sunday, Brian will be going to the Super Bowl for the 2nd year in a row. Not bad for a side hustle. Or should I say “fur” a side hustle?
Xavier University’s website has a great profile of Brian here.
While he was in college, he was leading a mascot double life, as the “Blue Blob” mascot at Xavier sporting events, as well as doing his Who Dey thing.
And because Brian’s a natural ham, I cast him in a bunch of fun videos that I’ve scripted for our company over the years. One of my favorites was a buddy cop spoof — Brian and I were “Ham” and “Cheese” respectively, for obvious reasons.
In that video, we poked fun at some of the more arcane rules in the employee handbook, like “no t-shirts with inappropriate slogans” for our in-house fitness center. Here’s a quick clip from that:
I’m glad Brian’s still having fun hamming it up as Who Dey. Here’s hoping we see him at Super Bowl LVII in a few weeks!
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