Choco-holic

Graeter’s Ice Cream is a family-owned company that has been a part of Cincinnati since 1870. Their small batch (hand-swirled in two-gallon “French Pot” containers), artisanal ice cream flavors have made them a local icon, and won the taste buds and hearts of ice cream aficionados from coast to coast. Their Black Raspberry Chocolate Chip flavor is far and away their most popular flavor.

Braxton Brewing Company is a family-owned company that has only been around a couple of years in Covington, KY, just across the river from downtown Cincinnati.

Last night, Braxton and Graeter’s unveiled their collaboration beer – Black Raspberry Chocolate Chip Milk Stout.

 

The Braxton taproom was packed for the official tapping and release party. Lines went around the block, even in the frigid weather.

I went, partly to get my grubby paws on a couple of four-packs. Partly to witness the sheer spectacle of it. But mainly because I know the family that owns Braxton. I work with Greg Rouse, who is a print production genius at our company in his day job. His older son Jake interned with us several years ago, during the summer after his junior year of college. He graduated from Indiana University’s prestigious Kelley School of Business with a degree in Entrepreneurship and Corporate Innovation. Greg’s younger son Evan is the wunderkind brewer of the family, starting out homebrewing in the garage of their home on Braxton Avenue (hence the brewery name) and winning all sorts of awards. When Jake graduated from college, it completely made sense for them to start a brewery, with Jake as the “hustler,” Evan as the “hacker” and Greg as the production wizard (sourcing and negotiating prices on everything from hops to bar stools to old-fashioned ice cream parlor milkshake glasses for the Graeter’s beer). And Greg’s wife Tina helps run the taproom. They’re such great people, and I’m thrilled for them. Greg is a very no-nonsense kind of guy, but he’s admitted several times what a thrill it is to be able to work with his sons in a successful business.

Three cheers for family-owned companies. Braxton, may you continue to thrive a century from now, just like your friends at Graeter’s.

P.S. The beer is mighty tasty. The four-pack above is no longer a four-pack. Or even a three-pack. Chocolate is good for you, right?

 

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